Main factors affecting the survival and development of China's small and medium-sized travel agents : coastal cities and provinces

Pao Yue-kong Library Electronic Theses Database

Main factors affecting the survival and development of China's small and medium-sized travel agents : coastal cities and provinces

 

Author: Chen, Yanzhao
Title: Main factors affecting the survival and development of China's small and medium-sized travel agents : coastal cities and provinces
Degree: M.Sc.
Year: 2003
Subject: Hong Kong Polytechnic University -- Dissertations
Travel agents -- China
Small business -- China
Department: School of Hotel and Tourism Management
Pages: viii, 93 leaves ; 30 cm
Language: English
InnoPac Record: http://library.polyu.edu.hk/record=b1717658
URI: http://theses.lib.polyu.edu.hk/handle/200/1177
Abstract: China's small and medium-sized travel agents are facing very difficult time with the pressure from large-scale domestic travel agents and the pressure of China's entry to WTO. So there is an urgent need to research in the field. This research focuses on China's small and medium-sized travel agents and tries to analyze the major factors affecting the future development of small and medium-sized travel agents in China. Through studying and investigating the developing history and the current operating condition of those travel agents, it analyzes China's small and medium-sized travel agents' operating condition and main factors affecting the survival and development of China's small and medium-sized travel agents, which is a pressing problem facing China's travel agents industry under the circumstances of serious competition and the entry into WTO.

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