| Author: | 俞關英 Yu, Guanying |
| Title: | 歷史文化名城的旅遊市場分析和旅遊產品開發研究: 以紹興為例 Li shi wen hua ming cheng de lu you shi chang fen xi he lu you chan pin kai fa yan jiu : yi Shaoxing wei li |
| Other Title: | Analysis of historical culture city's tourism market and research of it's tourism product: a case study in Shaoxing |
| Degree: | M.Sc. |
| Year: | 2003 |
| Subject: | Hong Kong Polytechnic University -- Dissertations Tourism -- China -- Shaoxing -- Case studies Cities and towns -- China -- Shaoxing -- Case studies |
| Department: | School of Hotel and Tourism Management |
| Pages: | viii, 87 p. ; 30 cm |
| Language: | Chinese |
| Abstract: | In the most recent 100 years, human society has experienced great changes and these changes have spurred on tourist activity and intensions. As one of the particular resources for tourism, historical culture is playing a very important role and at the same time springing the development of China's tourism industry. Since the 1990's, China's historical culture cities have been facing severe challenges in the processing of industrialization, urbanization, and modernization. A method to keep these historical culture cities' sustainable development between protection and tourism development seems necessary and meaningfully. This research focuses on one of the first 24 national historical culture cities-Shaoxing. In order to achieve research objectives, the researcher used two research methods: questionnaire, and in-depth interview with case study. The researcher first analyzed Shaoxing's domestic tourism market, then summarized the character of visitors to the historical culture city, and finally integrated city protection and tourism development into the realistic conditions of Shaoxing. In addition, the researcher is making suggestions on how to handle these problems in other historical culture cities in China. |
| Rights: | All rights reserved |
| Access: | restricted access |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| b17177236.pdf | For All Users (off-campus access for PolyU Staff & Students only) | 3.28 MB | Adobe PDF | View/Open |
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