市場領先者之營銷策略 : SCANIA 貨櫃車在香港

Pao Yue-kong Library Electronic Theses Database

市場領先者之營銷策略 : SCANIA 貨櫃車在香港

 

Author: 阮明杰
Yuen, Ming-kit
Title: 市場領先者之營銷策略 : SCANIA 貨櫃車在香港
Shi chang ling xian zhe zhi ying xiao ce lue : SCANIA huo gui che zai Xianggang
Degree: M.B.A.
Year: 2003
Subject: Hong Kong Polytechnic University -- Dissertations
Trucking -- China -- Hong Kong -- Case studies
Department: Graduate School of Business
Pages: 37 leaves : ill. ; 30 cm
Language: Chinese
InnoPac Record: http://library.polyu.edu.hk/record=b1778692
URI: http://theses.lib.polyu.edu.hk/handle/200/3785
Abstract: Nil

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