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DC FieldValueLanguage
dc.contributorDepartment of Industrial and Systems Engineeringen_US
dc.creatorHuen, Wai-man Shirley-
dc.identifier.urihttps://theses.lib.polyu.edu.hk/handle/200/4103-
dc.languageEnglishen_US
dc.publisherHong Kong Polytechnic University-
dc.rightsAll rights reserveden_US
dc.titleImproving performance in the aerospace after sales marketen_US
dcterms.abstractIn recent years, aircraft maintenance down times together with the length of time spent on maintenance are extremely important factors contributing to two major yardsticks of aircraft performance: aircraft availability and reliability. Direct maintenance costs have important cost implications, so to identify a suitable maintenance management system and to develop a cost effective maintenance strategy has become more and more important in the aircraft industry. Especially after 9/11, flying slowed down due to everyone wanting to stay a little closer to home, and a definite decrease in maintenance activity occurred at all sites. Facing the fast moving and changing business environment, much of the competitiveness of aircraft's part original equipment manufacturer (OEM), lies in its persistent and continuous pursuit of change and improvement in its activities, as well as in its ways of doing business. The technological opportunities in today's environment are key enablers for OEM of aircraft parts to transform the logistics and supply chain management processes through using advanced information system and improved techniques, in order to fulfill customer's needs by ensuring the right product or service is delivered to the right customer, at the right time, in the right place, at the right cost. Using modern information systems, companies can establish a gateway for the electronic relationship between themselves, suppliers and customers, via the Web. Once the logistics information is digitized and harmonized, it can be distributed throughout the supply chain without manual re-keying. Associated efficiencies result, such as increase in the velocity of data exchange, removal of time lags from the system, reduction in the number of transactional errors, and cuts in the lead-times. Together, these efficiencies result in lower inventory levels, removal of non -value added activities and more meaningful management information. In this case study, we identified different challenges or new requirements that are faced by the OEM dealing with the aerospace after sales market. We propose a new business model which aims at improving processes for efficiency and which gives consistent quality customer services in response to the fast changing environment. By studying this study, companies can learn useful ideas to improve their business and can create competitive advantage to sustain or even enhance their market position.en_US
dcterms.extentx, 122, [44] leaves : ill. ; 30 cmen_US
dcterms.isPartOfPolyU Electronic Thesesen_US
dcterms.issued2004en_US
dcterms.educationalLevelAll Masteren_US
dcterms.educationalLevelM.Sc.en_US
dcterms.LCSHHong Kong Polytechnic University -- Dissertationsen_US
dcterms.LCSHAerospace industries -- Marketingen_US
dcterms.LCSHBusiness logisticsen_US
dcterms.LCSHElectronic commerceen_US
dcterms.LCSHInternet marketingen_US
dcterms.accessRightsrestricted accessen_US

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