中國南方航空集團公司發展問題研究 : 基於營銷方向的戰略思考

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中國南方航空集團公司發展問題研究 : 基於營銷方向的戰略思考

 

Author: 李軍
Li, Jun
Title: 中國南方航空集團公司發展問題研究 : 基於營銷方向的戰略思考
Zhongguo nan fang hang kong ji tuan gong si fa zhan wen ti yan jiu : ji yu ying xiao fang xiang de zhan lue si kao
Degree: M.B.A.
Year: 2004
Subject: Hong Kong Polytechnic University -- Dissertations
中國南方航空集團公司
Zhongguo nan fang hang kong ji tuan gong si
Aircraft industry -- China -- Case studies
Department: Graduate School of Business
Pages: vii, 118 p. : ill., charts ; 29 cm
Language: Chinese
InnoPac Record: http://library.polyu.edu.hk/record=b1778735
URI: http://theses.lib.polyu.edu.hk/handle/200/4665
Abstract: Nil

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