Dilemma in stock control-overstock or out-of-stock in fast moving consumer goods industry

Pao Yue-kong Library Electronic Theses Database

Dilemma in stock control-overstock or out-of-stock in fast moving consumer goods industry


Author: Ling, Ka-cheung
Title: Dilemma in stock control-overstock or out-of-stock in fast moving consumer goods industry
Year: 2004
Subject: Hong Kong Polytechnic University -- Dissertations
Business logistics -- Management
Inventory control
Department: Dept. of Industrial and Systems Engineering
Pages: xi, 78, [17] leaves : ill. ; 30 cm
Language: English
InnoPac Record: http://library.polyu.edu.hk/record=b1781158
URI: http://theses.lib.polyu.edu.hk/handle/200/4918
Abstract: After the financial turmoil in Hong Kong in 1997, most of the business sectors were suffering from the economic recession. Every company was looking for every opportunity to reduce all kinds of costs involved in running the business. Not only the manufacturing plants and production lines, but also the clerical and support functions of many companies have also been shifted back to China in order to reduce costs. Multi national corporations have also started to look for re-structuring, re-organizing and merging between their subsidiary companies and divisions. Hutchison Whampoa Limited started to invest heavily in early 90's in its manufacturing business. A few manufacturing plants were built in Beijing, Shanghai and Guangzhou respectively from early 90's to mid 90's. However, the senior management has spent most their efforts in the sales growth, they might over look in some parties in the supply chain. Supply chain involves various parties, starting from the raw materials suppliers to the logistics service providers and retailers, working together to bring the products to end consumers faster, better and at the least possible cost. Minor savings in one party may be at great expenses in other party in the supply chain. A minor defect in any of the party may cause the whole supply collapsed. In the case discussed in this project, the senior management has overlooked the logistics flow of goods from Guangzhou to Hong Kong, thus leading to the arise of stock problems immediately. Fortunately for the management people reacting fast to study and evaluate the hard data to identify the root causes. A new stock control model was developed and implemented in a short period of time. The results of using the new stock control model was found very successful and encouraging thus making the senior management becoming more aggressive in running the business in 2004.

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