Corporate social responsibility and financial performance : a benchmarking to real estate companies in Mainland China

Pao Yue-kong Library Electronic Theses Database

Corporate social responsibility and financial performance : a benchmarking to real estate companies in Mainland China

 

Author: Han, Lumeng
Title: Corporate social responsibility and financial performance : a benchmarking to real estate companies in Mainland China
Degree: M.Sc.
Year: 2015
Subject: Real estate business -- China.
Social responsibility of business -- China.
Corporations -- Finance -- China.
Hong Kong Polytechnic University -- Dissertations
Department: Faculty of Construction and Environment
Pages: viii, 64 pages : illustrations
Language: English
InnoPac Record: http://library.polyu.edu.hk/record=b2831522
URI: http://theses.lib.polyu.edu.hk/handle/200/8324
Abstract: The rapid development of information technology and the strong influence of social awareness have widely changed the operation philosophy of modern enterprises.Ethical behaviors have been involved in business strategy by more and more companies to grasp any chance of advantage in competition.Scholars have conducted numerous studies on the linkage between Corporate Social Responsibility (CSR) and Corporate Financial Performance (CFP), with the intention to provide guidance to the business management.However,based on the studies with different method and different industry,opinions regarding to the linkage between CSR and CFP are diverse.In order to find the relationship between CSR and CFP in real estate industry of Mainland China, a benchmarking system is introduced to measure the CSR of the selected 30 real estate companies. Meanwhile Return on Assets (ROA), Return on Equity (ROE) and other financial index are collected to observe the CFP. By analyzing two database, the correlation analysis finds that the CSR index does not linearly correlate with ROA and ROE, instead, the mean comparison analysis suggests that the CSR and CFP forms a U-shaped pattern.Although it superficially seems that the Company who has good social responsibility will have better financial outcome, based on the statistical analysis result and the case study of real estate companies in China, we accept the U-shaped relation and argue that those companies who with normal CSR level have the lowest CFP compare with companies with lower and higher CSR level. However,we believe that if unethical behaviors can be avoided, CSR and CFP generally shows a positive relationship.The U-shaped relation exhibits a totally different pattern with Western world, this is due to the unique real estate environment of China. It is suggested that regulation and supervision should be improved to reduce the unethical behaviors and protect the public interests while CSR concepts should be popularized to enhance the continuous development of real estate industry of China.

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