Full metadata record
DC FieldValueLanguage
dc.contributorSchool of Hotel and Tourism Managementen_US
dc.creator鍾靈明-
dc.creatorZhong, Lingming Hubert-
dc.identifier.urihttps://theses.lib.polyu.edu.hk/handle/200/863-
dc.languageChineseen_US
dc.publisherHong Kong Polytechnic University-
dc.rightsAll rights reserveden_US
dc.title中国民营酒店集团发展道路研究en_US
dc.titleZhongguo min ying jiu dian ji tuan fa zhan dao lu yan jiuen_US
dcterms.abstractThis paper is devoted to study the developments for private-owned hotel chains in China by analyzing the external and internal factors that might impact it. The basic materials came from exclusive interviews with top leaders from two big Chinese hotel chains, and the data of questionnaires to 144 middle and senior managers from hotels run by world famous hotel chains and Chinese private-owned hotel chain. The result reflects the inadequate current strategic management and operational management of hotel chains in China, according to the analysis of those data and information, and referring to literature review of strategic management of private-owned enterprises, private-owned hotel chains and tourism industry in China. The research found out the factors impact the current Chinese private-owned hotel chains being less in number and scale. Anyhow the primary factor actually comes from its inside, but not outside, even though the political and economic environment both at home and abroad is favorable. The investigation discovered the top leaders deficiency of a long-term strategy management which result in blur of their goal, opportunistic and irrationally hotel investment that sometimes for the image-building in order to invest in other huge profits projects. The way of direct capital input investment is also the main factor that hinders the expanding of Chinese private-owned hotel chains seriously. It is absolutely a long way for private-owned hotel chains to optimize such as human recourse system, marketing strategy, purchasing network and professional management system. That's what they have to improve for gaining the competitive edges, especially in strategic management and operational management in order to survive and expand in the world tourism industry.en_US
dcterms.extentix, 97 leaves : ill., charts ; 30 cmen_US
dcterms.isPartOfPolyU Electronic Thesesen_US
dcterms.issued2004en_US
dcterms.educationalLevelAll Masteren_US
dcterms.educationalLevelM.Sc.en_US
dcterms.LCSHHong Kong Polytechnic University -- Dissertationsen_US
dcterms.LCSHHospitality industry -- Chinaen_US
dcterms.LCSHHotels -- Chinaen_US
dcterms.accessRightsrestricted accessen_US

Files in This Item:
File Description SizeFormat 
b17810115.pdfFor All Users (off-campus access for PolyU Staff & Students only)5.08 MBAdobe PDFView/Open


Copyright Undertaking

As a bona fide Library user, I declare that:

  1. I will abide by the rules and legal ordinances governing copyright regarding the use of the Database.
  2. I will use the Database for the purpose of my research or private study only and not for circulation or further reproduction or any other purpose.
  3. I agree to indemnify and hold the University harmless from and against any loss, damage, cost, liability or expenses arising from copyright infringement or unauthorized usage.

By downloading any item(s) listed above, you acknowledge that you have read and understood the copyright undertaking as stated above, and agree to be bound by all of its terms.

Show simple item record

Please use this identifier to cite or link to this item: https://theses.lib.polyu.edu.hk/handle/200/863