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DC FieldValueLanguage
dc.contributorFaculty of Businessen_US
dc.contributor.advisorCheng, Agnes (AF)-
dc.contributor.advisorZhao, Jingran (AF)-
dc.creatorDeFilippo, Vincent-
dc.identifier.urihttps://theses.lib.polyu.edu.hk/handle/200/10292-
dc.languageEnglishen_US
dc.publisherHong Kong Polytechnic University-
dc.rightsAll rights reserveden_US
dc.titleThe causal relationship of prospect theory on escation of commitment : a study of Hong Kong investors behavioren_US
dcterms.abstractInvestment decision making is a complex process through which investors evaluate various options, scenarios, and variables to determine the best course of action. In making these determinations, emotions and past experiences certainly play a role. However, traditional finance theories support that investors generally rely on a rational approach for investment decisions. Despite this theoretical perspective, oftentimes investors persist in a failing course of action even in the face of negative feedback. This concept has been termed Escalation of Commitment (EoC). Given that these EoC behaviors are contrary to traditional finance theory, it is therefore postulated that self-justification and loss aversion motivations drive such actions among investors. The following research study therefore examines this hypothesis through a quantitative descriptive study that surveyed 241 Hong Kong investors regarding their motivations for persisting in bad investment decisions. The results of the research support that self-justification and loss aversion are significant in driving EoC behaviors on an individual basis as well as collectively. Implications related to these findings are discussed in detail as are future directions for additional research.en_US
dcterms.extentcxxxiii pages : color illustrationsen_US
dcterms.isPartOfPolyU Electronic Thesesen_US
dcterms.issued2019en_US
dcterms.educationalLevelD.B.A.en_US
dcterms.educationalLevelAll Doctorateen_US
dcterms.LCSHHong Kong Polytechnic University -- Dissertationsen_US
dcterms.LCSHInvestmentsen_US
dcterms.LCSHInvestments -- Psychological aspectsen_US
dcterms.LCSHDecision makingen_US
dcterms.LCSHStocks -- China -- Hong Kongen_US
dcterms.accessRightsrestricted accessen_US

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Please use this identifier to cite or link to this item: https://theses.lib.polyu.edu.hk/handle/200/10292