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DC FieldValueLanguage
dc.contributorDepartment of Managementen_US
dc.creatorPoon, Suk-fan Jaime-
dc.identifier.urihttps://theses.lib.polyu.edu.hk/handle/200/1202-
dc.languageEnglishen_US
dc.publisherHong Kong Polytechnic University-
dc.rightsAll rights reserveden_US
dc.titleA study on individual investor in Hong Kong stock marketen_US
dcterms.abstractThis study aims to investigate the behavior of individual investors in Hong Kong stock market. The objectives of this study are: 1. To investigate relationships between the degree of risk aversion, portfolio diversification and demographic characteristics of individual investors. 2. To study the decision variables for individual investors in making stock investment decisions. 3. To study the decision variables affecting individual investors in choosing a stock broker or agent. 4. To study the satisfaction level of individual investors on information disseminated to them. 5. To study how individual investors respond when the risk level increases. A survey, in the form of questionnaire, was conducted in October 1998 to collect primary data for this study. It is hoped that the findings of this study will provide a ground work for further research studies on individual investors, provide background knowledge for unit funds and stockbroking firms in forming their marketing plans and improving their service quality.en_US
dcterms.extentvi, 71 leaves : ill. ; 31 cmen_US
dcterms.isPartOfPolyU Electronic Thesesen_US
dcterms.issued1999en_US
dcterms.educationalLevelAll Masteren_US
dcterms.educationalLevelM.B.A.en_US
dcterms.LCSHStockholders -- China -- Hong Kongen_US
dcterms.LCSHStock exchanges -- China -- Hong Kongen_US
dcterms.LCSHHong Kong Polytechnic University -- Dissertationsen_US
dcterms.accessRightsrestricted accessen_US

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Please use this identifier to cite or link to this item: https://theses.lib.polyu.edu.hk/handle/200/1202