Author: | Lee, Siu-on Patrick |
Title: | Are franchisees really entrepreneurial? |
Degree: | M.B.A. |
Year: | 2000 |
Subject: | Franchises (Retail trade) -- China -- Shenzhen (Guangdong Sheng : East) Entrepreneurship -- China -- Shenzhen (Guangdong Sheng : East) Businesspeople -- China -- Shenzhen (Guangdong Sheng : East) Hong Kong Polytechnic University -- Dissertations |
Department: | Department of Management |
Pages: | v, 44 leaves : ill. ; 30 cm |
Language: | English |
Abstract: | Franchising become a popular form of venture expansion, through franchising, enterprises can use other people's resources to expand company. On the franchisee side, they can use franchising trade-mark and brand name to start up their business. So, should franchisee classify as entrepreneur? This study will perform in-depth interview to three franchisees to understand why are they using franchise as business start up? Is franchisees' background affecting their franchising performance? And, what is their long term plan after being a franchisee? After in-depth interview, we found that franchisee has the entrepreneur characteristic and should be classified as entrepreneurial. |
Rights: | All rights reserved |
Access: | restricted access |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
b15277628.pdf | For All Users (off-campus access for PolyU Staff & Students only) | 2.01 MB | Adobe PDF | View/Open |
Copyright Undertaking
As a bona fide Library user, I declare that:
- I will abide by the rules and legal ordinances governing copyright regarding the use of the Database.
- I will use the Database for the purpose of my research or private study only and not for circulation or further reproduction or any other purpose.
- I agree to indemnify and hold the University harmless from and against any loss, damage, cost, liability or expenses arising from copyright infringement or unauthorized usage.
By downloading any item(s) listed above, you acknowledge that you have read and understood the copyright undertaking as stated above, and agree to be bound by all of its terms.
Please use this identifier to cite or link to this item:
https://theses.lib.polyu.edu.hk/handle/200/394