Author: So, Kenneth Bok-man
Title: A practical approach for a locally incorporated bank to open a banking subsidiary in Philippines
Degree: M.B.A.
Year: 1997
Subject: Banks and banking -- China -- Hong Kong
Banks and banking -- Philippines
Hong Kong Polytechnic University -- Dissertations
Department: Department of Management
Pages: vi, 71 leaves : ill. ; 30 cm
Language: English
Abstract: Once a firm decides to enter a foreign market, it has to choose a mode of entry, that is, select an institutional arrangement for organising and conducting international business transactions. The selection is regarded as a critical international business decision since entry modes have a major impact on the firm's overseas business performance. The options available to a bank include branch office and subsidiary. Although numerous variables appear to influence the bank's particular choice of entry mode in a given situation [Goldberg & Saunders 1981, Cho 1986 and Erramilli 1992], environmental variables seem to be particularly important. The environmental factors can be classified into two parts: internal and external. This study examines the influences of these environmental factors on the choice of an entry mode to invest in Philippine banking industry. This is done mainly based on the archival records such as banking surveys of both Hong Kong and Philippines by large banks international rating company, bank year books and bank statistics and books, magazines and journals. Also, we will look into the strengths and weaknesses of the Bank by studying the extracts of its annual accounts, budgetary reports and performance reports. From these records, we can also learn the strategic direction of the Bank. Extracts of the interviews by famous journals, magazines and newspapers with the senior management of the Bank and officials of the Philippine governments are used to support the foreign direct investment decision of the Bank to the Philippines. After analyzing the external and internal factors influencing the choice of entry modes, we finds that the Bank should apply the bank licence to open a bank subsidiary in the Philippines. This will maximize the advantages of economic prospects of the Philippines and the internal strengths of the Bank. This study may provide a framework to explore the feasibility to enter other foreign markets, especially in less developing countries in the context of internal and external environment faced by a bank.
Rights: All rights reserved
Access: restricted access

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