Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor | Graduate School of Business | en_US |
| dc.creator | 李軍 | - |
| dc.creator | Li, Jun | - |
| dc.identifier.uri | https://theses.lib.polyu.edu.hk/handle/200/4665 | - |
| dc.language | Chinese | en_US |
| dc.publisher | Hong Kong Polytechnic University | - |
| dc.rights | All rights reserved | en_US |
| dc.title | 中國南方航空集團公司發展問題研究 : 基於營銷方向的戰略思考 | en_US |
| dc.title | Zhongguo nan fang hang kong ji tuan gong si fa zhan wen ti yan jiu : ji yu ying xiao fang xiang de zhan lue si kao | en_US |
| dcterms.abstract | Nil | en_US |
| dcterms.extent | vii, 118 p. : ill., charts ; 29 cm | en_US |
| dcterms.isPartOf | PolyU Electronic Theses | en_US |
| dcterms.issued | 2004 | en_US |
| dcterms.educationalLevel | All Master | en_US |
| dcterms.educationalLevel | M.B.A. | en_US |
| dcterms.LCSH | Hong Kong Polytechnic University -- Dissertations | en_US |
| dcterms.LCSH | 中國南方航空集團公司 | en_US |
| dcterms.LCSH | Zhongguo nan fang hang kong ji tuan gong si | en_US |
| dcterms.LCSH | Aircraft industry -- China -- Case studies | en_US |
| dcterms.accessRights | restricted access | en_US |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| b1778735x.pdf | For All Users (off-campus access for PolyU Staff & Students only) | 5.07 MB | Adobe PDF | View/Open |
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