Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor | School of Hotel and Tourism Management | en_US |
| dc.creator | 郭书博 | - |
| dc.creator | Guo, Shubo | - |
| dc.identifier.uri | https://theses.lib.polyu.edu.hk/handle/200/6384 | - |
| dc.language | Chinese | en_US |
| dc.publisher | Hong Kong Polytechnic University | - |
| dc.rights | All rights reserved | en_US |
| dc.title | 酒店员工忠诚度研究 : 以北京为例 | en_US |
| dc.title | Jiu dian yuan gong zhong cheng du yan jiu : yi Beijing wei li | en_US |
| dcterms.abstract | 随着近几年中国经济的飞速发展，中国酒店业的规模也不断的扩大。从早期的单体旅馆，到现在的国际管理集团抢滩；从当初的破旧和稀少，到如今的一栋栋摩天大楼拔地而起，各种品牌、各种等级的酒店交相呼应，充斥着大街小巷，无不显露着中国酒店业的成长、成熟。但是在这光鲜的表象背后，是中国酒店业员工的低忠诚度和高流失率。在以人为本的市场中，人力资源管理的重要性日益凸显，员工对酒店忠诚与否往往决定的酒店的生死存亡。本文在文献研究和二手资料研究的基础上，运用定性分析的方法，对个人访谈进行实证分析，明确了影响酒店业员工忠诚度的相关因素，分析了提升员工忠诚度的方法和措施。研究发现，酒店的员工逐渐年轻化，传统的人力资源管理方式已经不能有效地提升员工的忠诚度。所以，本研究试图寻找可行性高、且效果明显的方法和措施。从而有效的提升员工忠诚 度，减少员工流失，做好酒店的人力资源管理，保障酒店的经济利益。 | en_US |
| dcterms.extent | vii, 52 leaves : ill. ; 30 cm. | en_US |
| dcterms.isPartOf | PolyU Electronic Theses | en_US |
| dcterms.issued | 2011 | en_US |
| dcterms.educationalLevel | All Master | en_US |
| dcterms.educationalLevel | M.Sc. | en_US |
| dcterms.LCSH | Hong Kong Polytechnic University -- Dissertations | en_US |
| dcterms.LCSH | Hotels -- China -- Personnel management -- Case studies | en_US |
| dcterms.LCSH | Employee loyalty -- China -- Case studies | en_US |
| dcterms.accessRights | restricted access | en_US |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| b24574806.pdf | For All Users (off-campus access for PolyU Staff & Students only) | 819.04 kB | Adobe PDF | View/Open |
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