Full metadata record
|Department:||Faculty of Business||en_US|
|Author:||Ko, Siu Fung Stephen||en_US|
|Title:||Nature or nurture : is a firm's CSR performance influenced by its industry nature and customer concentration?||en_US|
|Abstract:||The customers of a firm significantly influence its corporate social responsibility (CSR) performance, whereas the industry nature of the firm predetermines whether the customers can be individual consumers, other firms, or governments. By observing several non-random firms around a newsworthy incident and statistically modeling a comprehensive sample of approximately 3,100 American firms from 2003 to 2013, I examine how the CSR performance (CSRP) of firms is affected by their customer nature and concentration. I find that the business-to-consumer (B2C) nature of a firm positively influences CSRP, particularly on the social dimension. Business-to-business (B2B) firms with at least one block customer purchasing more than 10% of firm sales or business-to-government (B2G) firms with exactly one block customer, perform better than other firms of their nature. Any B2B or B2G firm with a high concentration of customers also exhibits superior CSRP. These findings are consistent with predictions that culminate from the interplay of supply-demand, resource dependence, market orientation, and agency theories. I contribute to the CSRP literature that focuses only on certain types of firm stakeholders without determining the influence of industry nature and customer heterogeneity.||en_US|
|Pages:||vi, 153 pages : illustrations||en_US|
|Subject:||Hong Kong Polytechnic University -- Dissertations||en_US|
|Subject:||Social responsibility of business||en_US|
Files in This Item:
|991022163354103411.pdf||For All Users (off-campus access for PolyU Staff & Students only)||1.55 MB||Adobe PDF||View/Open|
As a bona fide Library user, I declare that:
- I will abide by the rules and legal ordinances governing copyright regarding the use of the Database.
- I will use the Database for the purpose of my research or private study only and not for circulation or further reproduction or any other purpose.
- I agree to indemnify and hold the University harmless from and against any loss, damage, cost, liability or expenses arising from copyright infringement or unauthorized usage.
By downloading any item(s) listed above, you acknowledge that you have read and understood the copyright undertaking as stated above, and agree to be bound by all of its terms.
Please use this identifier to cite or link to this item: