| Author: | Tung, Wai-ching Maynard |
| Title: | A study on managing headquarter-subsidiary relations at subsidiary level of multinational companies (MNC) in fast moving consumer goods (FMCG) industry in Hong Kong |
| Degree: | M.B.A. |
| Year: | 1998 |
| Subject: | International business enterprises -- China -- Hong Kong Subsidiary corporations -- China -- Hong Kong Consumer goods -- China -- Hong Kong Hong Kong Polytechnic University -- Dissertations |
| Department: | Department of Management |
| Pages: | vi, 71 leaves : ill. ; 31 cm |
| Language: | English |
| Abstract: | Based on Nohria and Ghoshal's research of headquarter-subsidiary relations, it was shown that both differentiated fit and shared values have equifinality on multinational company's (MNC) performance. Differentiated fit involves the administrative control by means of centralization and formalization in different environment context of the subsidiary, while shared values involves a normative-cultural control on subsidiary. If the MNC as a whole has higher degree of differentiated fit and higher degree of shared values, the performance of the MNC as a whole would be more likely better. In this research project, we have tried to apply the same framework developed by Nohria and Ghoshal but investigated in the subsidiary level in the fast moving consumer goods (FMCG) industry in Hong Kong. We found similar results. The subsidiary performance is positively related to the differentiated fit as well as shared values. It is desirable to have both high degrees of differentiated fit and shared value for better subsidiary performance. |
| Rights: | All rights reserved |
| Access: | restricted access |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| b14498613.pdf | For All Users (off-campus access for PolyU Staff & Students only) | 2.41 MB | Adobe PDF | View/Open |
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